Today’s travelers are more environmentally conscious than prior generations, and they’re often looking for ways to minimize their footprint while away from home. This new consciousness has many guests opting for brands that share the similar sustainability values. Besides being an ethical business decision, adopting eco-friendly practices can introduce reductions in operating costs for resorts …
Part 3 of 3: Guest Experience Management (GEM) Study Insights
The final in our three-part GEM Study series highlights the importance of digital guest engagement and self-service. Digital engagement is the ongoing interaction between the property and the guest – usually via a digital communication channel offered by the property and utilized by the guest. The advent of social media and newer communication channels, including …
Why Resorts & Hotels Should Leverage Pinterest
As tourism goes, keeping up with the fast-growing trends can be a challenge especially as people travel much more now than in years past. Today, international traveling is more than double that of the last 20 years. Undoubtedly, social media plays a big role in for travelers looking to make travel decisions, especially for younger …
Part 2 of 3: Guest Experience Management (GEM) Study Insights
Part two of the GEM Study series identifies how more hospitality CIOs are investing in digital engagement that leverages guest data. This digital engagement is considered key to enhancing a guest’s overall experience. Today, there is an enormous amount of data that can be captured via the PMS and utilized to the property’s advantage. Some …
Properties Monetize with Co-working Spaces
Along with the standalone co-working facilities, there’s a rising trend for flexible working environments in cafes, restaurants and hotels. Hotels and co-working have managed to strike a partnership, becoming a popular alternative at the hotels with traditional conference spaces. These days, a group of mobile workers can enjoy the advantages of a cooperative work space …